Privacy Policy

The staff at InsureLane shops on the web just like you do. So we believe you should know and understand the privacy policies of the websites you’re visiting. InsureLane (and its online portal InsureLane.com) is committed to data security and protecting your personal information.

We urge you to read this notice, which explains our online information practices. By using this site, you are accepting the practices described in this Privacy Notice and in our Terms and Conditions.

What kind of information does InsureLane collect?
InsureLane collects personal information (including your name, phone number, marital status, email address, of you and anyone you’re insuring) as well as non-personal information (including the number of visitors logging onto InsureLane.com, the pages they view, and files they download).

How will InsureLane use my information?

Consumers: The information you submit is used to:

• provide the insurance quotes you’ve requested from participating insurance providers;

• respond to your comments or information requests;

• contact you regarding your insurance quotes or other insurance needs;

• send you surveys, InsureLane marketing and promotional materials, etc.

Insurance Agents: The information you submit to InsureLane’s affiliate agent program will be used to qualify you for our participating provider program.

Prospective Business Partners: The information submitted through InsureLane’s online referral application will only be used to qualify you as a prospective business partner for InsureLane’s referral program.

How will InsureLane use my non-personal information?
InsureLane collects information on how our site is used. This includes aggregate statistical information (such as the total number of visitors, most visited sections, and peak traffic times) as well as web log information (your browser type, operating system, the pages you visit here) so we can analyze how our website is used, improve our content, and customize our layout and services to meet our users’ needs.

How is my personal information shared?

InsureLane may share the information you provide with the types of companies below:

Third-Party Insurance Providers: InsureLane.com will share your information with participating insurance providers to complete your request for an insurance quote.

Third-Party Fulfillment Providers: InsureLane may share your information with companies that provide us with data processing, email or research services.

Other Companies: InsureLane may share your personal information with other trusted companies (including carefully selected marketing partners) in compliance with this Privacy Statement and applicable law.

How will InsureLane’s participating Insurance Providers use my personal information?
InsureLane cannot control the privacy policies of our participating Insurance Providers. However, all of our professional providers agree to use the information you’ve submitted solely to offer you a more accurate health, life, homeowners’ or auto insurance quote.

Once I’ve requested a quote from InsureLane, who will be contacting me? Representatives from the insurance carriers you’ve selected will contact you to provide you with insurance quotes or coverage.

Will you use my information for a promotion?
InsureLane occasionally offers sweepstakes, contests, or promotions. If you choose to enter one, you may be asked to supply personal information to participate.

After you choose to register for a promotion, you may receive related InsureLane info, even if you’ve previously asked not to receive mailings or information from or about InsureLane.com. The rules and regulations for each contest or promotion will be posted, along with notification on how your information may be used.

Does InsureLane store my personal information?
Yes. The information submitted via our insurance quote forms is saved on our secure computer servers.

What will websites with links from InsureLane do with my information?
Sites with links from InsureLane.com site may be collecting information about you when you visit them. Clicking on one of these links transfers you to an outside website. We encourage you to read their privacy policies carefully, as their individual privacy policies may differ from ours. Links that appear on our website are not necessarily endorsed by InsureLane.

What about Third Party Advertisers?
InsureLane.com is currently a member of several third party ad networks. Third party ad networks collect non-personally identifiable information in order to serve online consumers with targeted online advertising. As a result of these partnerships, you may be served with ads for InsureLane.com while visiting a third party website. These ads and the manner in which they are served are not managed by InsureLane.com, but by the individual third party network or related third party ad server.

Advertising networks make information on their practices and privacy policies public on their individual websites. InsureLane.com is not responsible for the content or policies of any third party website in which our advertisements appear.

What about spam?
InsureLane.com abides by the anti-spam regulations set forth by the CAN-SPAM Act of 2003. To remain compliant and to protect visitors to InsureLane.com and those individuals who use any services provided on the InsureLane.com website, we adhere to the following statements:

InsureLane.com only sends email to those of our visitors who have “opted in” to receive these communications. Individuals “opt in” to our email communications by voluntarily providing us and our third-party affiliates with their email address and submitting a form that acknowledges their agreement with our terms of use and privacy policies.
 
Occasionally InsureLane.com will partner with a third party email server to provide relevant email advertisements to consumers we feel would like to receive these offers. We select all third party email servers based on their compliance with CAN-SPAM to ensure that our advertisements are not sent or received as spam

We only select third party email servers that have obtained the permission from all the individuals on their mailing list to receive periodic advertisements via email.

If we detect abuse of our anti-spam policies or those rules regulated by the Federal Government, InsureLane.com will immediately terminate the relationship with the offending third party email server.

To “opt-out” of (stop receiving) these advertisements sent via a third party email service, follow the “opt-out” or “unsubscribe” instructions that appear in the body of the email. These instructions typically appear as links. By successfully “opting out” you will no longer receive emails from this particular third party email service. Each individual third party email service requires you to opt out from their communications separately if you wish to stop receiving their emails and offers.

If you have successfully completed the “opt out” instructions but are still receiving unwanted emails from a third party service, please notify us immediately.

What does framing mean?
“Framing” describes a way web pages are presented. When InsureLane presents a "framed" page, you’ll be seeing InsureLane.com branding displays (scrolls, banners, etc.) alongside content from non-affiliated third parties InsureLane has partnered with. InsureLane uses framing in order to offer you additional products and services. You should read the privacy policy of any framed page carefully, as that site’s policy may differ from ours.

How will InsureLane protect my information while it’s passing over the Internet?
InsureLane protects your information with a process known as the Secure Sockets Layer, or SSL. This means that whenever you enter a quote request, your personal information will be encrypted as it’s traveling between your computer and our servers. To make use of this technology, you’ll need to use an SSL-capable browser (such as Netscape Navigator 4.06 or above, Internet Explorer 4.01, or Mozilla Firefox). You can tell you’re visiting a secure area on our site by checking for the lock or key symbol at the bottom corner of your browser screen.

Does InsureLane use “cookies”?
Yes. Cookies are simply small files that are saved on your computer while your browser is running. InsureLane uses cookies to make it easier for you to complete our quote forms. Our cookies are intended to make your experience on our site easier.

InsureLane’s cookies are not used to collect, store or track your personal information. If you’re uncomfortable accepting cookies of any kind, you can change your browser’s settings to keep them off your computer.

InsureLane may contract with partners who use what’s known as “ad-serving” technology. Ad-serving gauges the effectiveness of an advertisement by placing a cookie on your computer when you view it. These third-party cookies allow ad-serve users to recognize certain types of non-personal information, such as your IP address, browser type, operating system, Internet provider, and time zone.

Collecting this information allows our partners to improve the value and effectiveness of their advertisements on InsureLane.com by delivering the kinds of ads that will be of the most interest to you.

The information collected by InsureLane’s cookies can not identify you personally. However, the third parties who use them may be able to associate your personal information with a cookie if you register for products or services on their website. We recommend that you read the privacy statements on outside sites carefully as their privacy policy may be different from ours.

Does InsureLane use “web beacons”?
Certain pages on InsureLane.com, third-party pages where InsureLane banner ads appear, and the emails we distribute may contain electronic images known as “web beacons.” Web beacons are single-pixel image files that are used to collect non-personal information.

InsureLane’s partners sometimes use web beacons as a way to compile statistics so they can improve the overall effectiveness of their advertising. The non-personal info that web beacons collect cannot be used to identify you individually on InsureLane.com.

Does InsureLane log my movements?
InsureLane keeps a log of both your movements through our website and your search requests. This data will be used to gather demographic info, help administer our site more effectively and analyze trends. InsureLane does not use logging technology to share or capture your email address or any other personally identifiable information.

Does InsureLane collect personal information from children/minors under 13 years of age?
InsureLane neither knowingly solicits data from minor children nor knowingly markets its services to minor children.

Policy Changes and Updates: We reserve the right to change this policy at any time. Our privacy policy will be kept up-to-date and clearly posted on our Web site at all times.